Now known as the burning platform memo, it suggested nokias position in the smartphone market was akin to standing on a burning oil platform. Hello there, microsofts strategy is focused on productivity and our desire to help people do more. Elop, the former nokia ceo who has returned to microsoft as part read more. Elopsided argument how might nokia be faring if stephen elop. Elop was fundamentally right in killing both of nokias operating systems. Nokia needed a bold move in the software osplatform area in order to become a mobile leader again.
Elop defends his nokia tenure, promises faster innovation as part of. From burning platform to a slimmer management model. See the complete profile on linkedin and discover stephens. The user interface design team was headed by peter skillman, who had worked. When nokia chief executive stephen elop booked the grand tarabya. Worth a read much of what elop had to say wasnt news to his audience, but it was still distressing. For the sake of nokia, go android elop the full spectrum. Jun 02, 2011 without slides or props, elop stood in the towns gymnasium and explained his signature decision as chief executive officer. Stephen elop, nokias new boss, acknowledged this stark reality in the now famous burning platform, memo he wrote to all 2,000 employees. The partnership increases our scale, which will result in significant benefits for consumers, developers, mobile operators and businesses around the world. How the ceo is trying to lead nokia past its epic fail. That the movement of elop from microsoft to nokia was a signal that the microsoft offerings including win phone 7 would likely become more strategic than. In an interview with the nokia conversations blog, china edition, nokias ceo, stephen elop, said that software updates to symbian devices are expected until at least 2016, and that there is a long history still to be paved for symbian in the future.
According to ahonen, stephen elop combined these both in his famous burning platform memo and went even further underestimating their own products and thus insulting the long work of thousands of nokias software engineers. Nokia cancels participation at mwc 2020 in barcelona press release nokia has taken the decision to withdraw from mwc 2020 after a full assessment of the risks related to a fastmoving situation. Former nokia numbertwo anssi vanjoki, who left after being pipped to the ceos job by elop, certainly thought so. While nokia has previously made it clear that symbian investment would continue, the 2016 date is a definitive statement and may be further. Ahonen argues elop made two big mistakes that combine the notorious osborne effect and ratner effect. Following a thorough selection process nokia believes it has found the right person to lead nokia through its transformation and that elop makes a perfect compliment to nokias current competencies. Thats a generous number, considering nokias muchpublicized travails over the past few years generous enough, certainly, to prod angry reactions from the finnish media. Sep 10, 2010 tweet share post nokia s nok today named stephen elop as the new president and ceo of the finnish phonemaker, effective sept. Stephen elop, the man responsible for nokias lumia devices at microsoft and the finnish firms former ceo, is leaving microsoft elop didnt elope, though.
As elop came aboard nokia in 2011, he wrote the infamous burning. Stephen elops burning platform memo business insider. A memo speech, subsequently posted on nokia s internal blog, from nokia s new chief executive stephen elop warning the staff that it is standing on a burning platform has leaked from the company. Open letter from ceo stephen elop, nokia and ceo steve ballmer, microsoft. The 9 best and worst moments of stephen elop techradar. Nokia has named stephen elop, former president of microsofts business software group, to become its new ceo effective from later this month. If nokia did not want to be consumed by the flames, he said, it had no choice but to plunge into the icy waters below. A memo speech, subsequently posted on nokias internal blog, from nokias new chief executive stephen elop warning the staff that it is standing on a. Mobile consultant, who used to be considered a nokia fan, tomi t. Three product generations later, elop may be about to realize that the company that tossed nokia a lifeboat microsofts msft may be dousing. Jun 25, 2012 nokia has started on that dumb path already earlier under elop with the n8 being the first nokia smartphone that didnt let users replace the battery. Following a thorough selection process nokia believes it has found the right person to lead nokia through its transformation and that elop makes a perfect compliment to nokia s current competencies. Yes nokia decreased its value only due to the ceo stephen elop.
Jun 17, 2015 stephen elop, the man responsible for nokia s lumia devices at microsoft and the finnish firms former ceo, is leaving microsoft elop didnt elope, though. Technologies like linux based meemo, asha phones, the rumored meltemi software and eventually the windows phone are all a part of history now. Oct 02, 2012 a year and a half ago, nokias nok ceo stephen elop wrote a passionate memo to his employees, warning them that nokia was perched dangerously atop a burning platform that the company had to flee in order to survive. Before he left microsoft to join nokia, elop headed microsofts business division, so its no surprise hed want to focus on office and the companys other, highly profitable enterprise software. Elop goes on to suggest that his company is standing on a burning platform and must change its behavior, suggesting that the adoption of a. Feb 15, 2018 former nokia numbertwo anssi vanjoki, who left after being pipped to the ceos job by elop, certainly thought so. Feb 10, 2011 microsoft blog editor microsoft news center staff. He calls it the elop effect in his recent blog post.
Open letter from ceo stephen elop, nokia and ceo steve ballmer. Jan 09, 2018 yes nokia decreased its value only due to the ceo stephen elop. Sustainability 5g industrial digitalization and automation. In an interview with the nokia conversations blog, china edition, nokia s ceo, stephen elop, said that software updates to symbian devices are expected until at least 2016, and that there is a long history still to be paved for symbian in the future. The nokia asha platform is a mobile operating system os and computing platform designed for lowend borderline smartphones, based on software from smarterphone which was acquired by nokia. The compelling economics of cbrs spectrum for private wireless. Its in brief unintended consequence of the announcement of a future product ahead of its availability and its impact upon the sales of the current product. During elops tenure, macromedia continued to deliver widely used software. Espoo, finland in a little over a week, stephen elop will take over as nokia s new president and ceo. On 10 september 2010, it was announced that elop would take nokias ceo. Market share dwindling, stock cratering, persistent takeover talk. Former apple exec advised nokia to fire elop, drop. Nokia needed a bold move in the softwareosplatform area in order to become a mobile leader again.
Its a rainy monday morning and youre driving through the city to drop the kids at school, trying all the short cuts you know to save time. Unfortunately, the deal isnt likely to substantially improve on microsofts paltry 3. Oct 08, 2014 stephen elop wasnt a trojan horse brought in from microsoft to undermine nokia but he was one of the worlds worst chief executives, according to a new book published in finland this. Stephen elop to join nokia as president and ceo windows blog. Today in london, our two companies announced plans for a broad strategic partnership that combines the respective strengths of our companies and builds a new global mobile ecosystem. Stephen elop born 31 december 1963 is a canadian businessman who most recently. Espoo, finland in a little over a week, stephen elop will take over as nokias new president and ceo. Feb 09, 2011 on friday, nokia nok ceo stephen elop will hold a meeting with analysts in london to outline a plan for a new strategic direction for the company. We are the team creating the hardware that showcases the finest of microsofts digital work and digital life experiences, and we will be the.
In early 2007 nokia had market share 50% in mobile phones handsets industry. Oct 18, 2012 since elop took command in 2010, nokia shares are down 75%. With microsoftnokia deal, stephen elop is sitting pretty. Heres the full text of nokia ceo stephen elops burning platform memo, which offers staff a pointed analysis of the companys position, and a stark warning about its future. This flagship phone seems like it was designed by total amateurs who were somehow utterly ignorant of the vast competence nokia had built over the past decade. Hitching up with windows phone 7, which just debuted last fall, is definitely bold.
Nokia design, camera quality creates beautiful phones hear nokias stephen elop talk about what makes lumia phones so great. Stephen elop, the former nokia ceo who has returned to microsoft as. Smartphone laggard nokia picks up pace under ceo elop. Stephen elop, president of microsofts business division, is leaving to become chief executive of phone maker nokia as it seeks to become a software company. Stephen elop would pull a nokia on microsoft slashdot. Did stephen elop become the ceo of nokia to decrease its. As the microsoft devices group, our role is to light up this strategy for people. Stephen elop, former nokia ceo, to leave microsoft reuters. Jan 12, 2018 technologies like linux based meemo, asha phones, the rumored meltemi software and eventually the windows phone are all a part of history now. The platform inherits ui similarities mostly from meego harmattan, and replaces series 40 on nokia s lowend devices.
Hiring stephen elop as its ceo was an expensive mistake, he argued, as this former microsoftie has basically destroyed nokias software platforms before new devices. Since elop took command in 2010, nokia shares are down 75%. Microsoft purchases nokias cell phone business for over. On friday, nokia nok ceo stephen elop will hold a meeting with analysts in london to outline a plan for a new strategic direction for the company. Dec 27, 2016 elop shares his background at macromedia, microsoft and the difficult period of nokia. Three product generations later, elop may be about to realize that the company that tossed nokia a lifeboat microsofts. In a book released in 2014, operaatio elop, interesting stories leading to the downfall of the company is revealed. Feb 10, 2011 today in london, our two companies announced plans for a broad strategic partnership that combines the respective strengths of our companies and builds a new global mobile ecosystem. Feb 09, 2011 a memo speech, subsequently posted on nokia s internal blog, from nokia s new chief executive stephen elop warning the staff that it is standing on a burning platform has leaked from the company. And then he said they still want to sell 150 million of these phones that are no good against competition.
Senior nokia employees say elop, hired in 2010 to revive the onceundisputed leader in mobile phones, has forced them to make faster decisions, which has sped up everything from restructuring to. Tweet share post a year and a half ago, nokias nok ceo stephen elop wrote a passionate memo to his employees, warning them that nokia was perched dangerously atop a burning platform that the company had to flee in order to survive. Elop did, however, endorse the nokia x, the androidpowered phone which connects to a variety of microsoft services. It is true that nokia does a better job on hardware than software overall and that any help there could be a good thing. For example, the design language, in terms of software coming from the n9, and the physical design inspired by the evolution later seen in the lumia range. Mustnt be late for work and that important meeting with your boss. Five minutes before that moment, it was a private room full of bloggers, eager to ask questions to the chief of a company that just made the world know its. But as head of nokia, elop made similarly bold strategic realignments that, while they probably looked good on paper, didnt quite work out. Elop replaces ollipekka kallasvuo who held the role since 2006. Nokias aim in bringing the asha 501 to market was a consistent services experience across all the devices, as well as bring some of the nokia qualities to the lower price point. Enter stephen elop, a canadian who headed microsofts business division. Sep 10, 2010 it is true that nokia does a better job on hardware than software overall and that any help there could be a good thing.
Ahonen has analysed this and come to a conclusion stephen elop has pretty much fucked up this totally. Stephen elop born 31 december 1963 is a canadian businessman who most recently worked at australian telecom company telstra from april 2016. A timely revision of elops burning platform memo slashdot. Nokia today named stephen elop as the new president and ceo of the finnish phonemaker, effective sept. Primary focus has been to safeguard the health and well see more press releases. The memo describes in brutal terms how elop saw nokias business as an oil rig thats on fire, forcing workers to jump into the north sea.
The icy waters are the frigid embrace of microsoft. Naming elop to the top spot continues nokias desire to excel in software and services. And nokia announced windows phone strategy 2011 and told it will replace. The platform inherits ui similarities mostly from meego harmattan, and replaces series 40 on nokias lowend devices. Elop is leaving a senior role at microsoft s msft to replace ollipekka kallasvuo, a 30year member of nokia who stepped into his leadership role in 2006. Announced on the microsoft news center as well as a joint letter from microsoft ceo steve ballmer and nokia ceo stephen elop on the official microsoft blog, the software company is acquiring nokia. Stephen elop, the former top boss at phonemaker nokia, is one of four highlevel executives leaving microsoft corp as the company sharpens its. Nokia ceo stephen elop rallies troops in brutally honest burning. Open letter from ceo stephen elop, nokia and ceo steve. Of course, amongst nokia fans, he is well known for his burning platform memo. To understand why nokia chose elop, you just have look at both nokias strategy and at elops past.
As for what is long term strategic, that was the point of the post. Nokia strategy 2011 welcome to the third ecosystem mobile phones. View stephen elops profile on linkedin, the worlds largest professional community. They knew that building the software ecosystem around nokia hardware. Without slides or props, elop stood in the towns gymnasium and explained his signature decision as chief executive officer. Jul 17, 2014 hello there, microsofts strategy is focused on productivity and our desire to help people do more. He compared switching to android to a boy in the snow who pees in his pants. Sep 10, 2010 espoo, finland in a little over a week, stephen elop will take over as nokias new president and ceo. Elop was wrong man to lead nokia says new book on phone. Stephen elop and the fall of nokia revisited the register. A nice article by business week on stephen elop, ceo of nokia.
I exclaimed, when nokias ceo stephen elop asked some of us bloggers what our first thoughts of the nokia asha 501 were. Stephen elop wasnt a trojan horse brought in from microsoft to undermine nokia but he was one of the worlds worst chief executives, according to a new book published in finland this. Feb 09, 2011 heres the full text of nokia ceo stephen elops burning platform memo, which offers staff a pointed analysis of the companys position, and a stark warning about its future. Wikipediathis week is witnessing the birth of a plethora of new technology at the consumer.
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